A brief introduction, just to get the ball rolling…


We all have our ideals and our perfect life planned in our heads. Some involve huge mansions, garages full of exotic metal and yachts in Monaco, and for others it’s a healthy family, financial security and a safe home. This is my mixture of the two really. I’ll banging on about cars and watches like no tomorrow, whilst also *hopefully* going through my advances in fitness, work and life in general…

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James Ford is a UK-based automotive journalist and enthusiast who has been working with and writing about cars for many years. James recently won the 2019 UK Blog Awards for Automotive Writing. With a focus on luxury, prestige and supercars as well as a keen eye on classics, James reaches tens of thousands of four-wheel fans through his mix of social photography, videos and longer-form journalism. Over the years, James has tested and written about many brands like Jaguar Land Rover, Rolls Royce, Ferrari, Audi, Aston Martin, Bentley, Tesla, Mercedes Benz to name a few.


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